Who We Are

  • Scangroup is Africa's leading marketing
    services group.

     

    Business Activities

    Scangroup offers a comprehensive and integrated range of Advertising and Communication Services in Traditional Advertising, Media Investment Management, Marketing Consultancy, Public Relations and Experiential Marketing.

    Although the separate businesses have now been consolidated under one holding company, all Scangroup Agencies operate separately. A key factor in Scangroup's success has been the Multi-Agency business model.

    Scangroup has offices in Kenya, Uganda and Tanzania and buys media in Ethiopia, Rwanda, Burundi, Zambia, Zimbabwe, Malawi, Mozambique, Angola, Gabon, DRC and Mauritius.

  • The Core Activities of the Group Are:


    Media Investment & Management

    Our media planning and buying services are carried out through Media Initiative East Africa ("MIEA"), MEDIACOM and Universal McCann.

     

    Brand / Creative Advertising

    The development of the Communication Strategy and Advertising and its implementation is carried out by eight creative Advertising Agencies:

    • Scanad Kenya
    • Scanad Tanzania
    • Scanad Uganda
    • JWT Kenya
    • JWT Tanzania
    • McCann Erickson
    • Grey East Africa
    • Redsky
    • Oglivy Africa

  • Public Relations

    Public relations consultancy is carried out through Hill & Knowlton.

     

    Experiential Marketing

    Roundtrip, a subsidiary of Scangroup, carries out Experiential Marketing, Field Marketing and Event Management.

     

    Integrated Digital Marketing

    Squad Digital Limited is East & Central Africa's leading digital agency. It is a joint-venture between SITG India, Quasar and Scangroup.

     

    Field Marketing

    Smollan East Africa Limited provides Field Marketing Services, Market Intelligence and Brand Activation.